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Showing posts from October, 2010

Good Customer Service is Vital for Online Business Success

Brands are extremely important in creating impressions and increasing recognition with customers. For an online business, brands are even more important. What with the increase in the online shopping trends, customers make decisions of where to shop and what to buy much faster than they do in live stores. Brand equals trust in the world of Internet marketing. Nobody wants to go to an unknown store and submit confidential credit card information to people they don’t trust. However, if yours is a small business and you don’t have the kind of money to spend on building a brand and on splurging on advertisements, then there is still another solution for you. The key to this is customer service. Here are a few tips to enhance your customer service experience: Good Brands don’t always mean good service: Many businesses provide the best customer service but don’t generally boast about it in their image. And for some businesses, it is the other way round. Branding is not always equivalent to g

Why Regular Website Maintenance is goof for your Business

It is not only important to design your website, but it is just as important tp program, host and maintain it. That is, if you want your site to be regularly updates and glitch-free; a site that works at optimal levels. However, maintenance and redesigning are 2 completely different things. Website maintenance is all about the ongoing support to change the content and images and to regularly update information. Some of the functions that are included in website maintenance include: Bug Fixing Correcting Broken Links Correcting Wrong Spelled Text Updating Page Titles Adding New Pages Checking whether all the programmed forms are functioning properly These are just a few of the functions. With regular website maintenance support, your website will malfunction every now and then, thus affecting its credibility. For instance, such websites that are transaction-oriented, like ticket booking sites, are required to perform accurately at any given time. Without a maintenance support team, thes